#Selfpub corner: Behind-the-scenes of a Facebook release day party

#Selfpub corner button#Selfpub corner is back and today, I’ll be tackling what goes on behind the scenes when organizing a Facebook release day party.

ONE DREAM ONLY is coming out on October 14th. Only a few more days, and you’ll be able to discover Natalya’s life before ONE, TWO, THREE.

You can see (and maybe join the party :)) by clicking on the picture or on this link.

Release day party

For my last book, I didn`t really have the time to organize a release day party but this time around, I decided to go for a Facebook release day party.

And it’s quite exciting. Here are some questions I´ve received and some I came up with…I am trying to answer them as thoroughly as possible, but don`t hesitate to let me know if you have any additional ones.

  • Why did you decide to do a Facebook release day party?

I wanted to find a way to celebrate my release day and to spread the word about my book. I love the fact that it’s online, so that means despite the different time zones and all I can reach out to people around the world. I also have my Facebook Author Page and I wanted to find a way to make it even more interactive. Plus, I like that people can comment, post and be active…

  • What do you do during a Facebook release day party?

That’s a very good question…and personally, I checked out what other authors were doing and then came up with a few things I think would be fun.

Prizes:

Naming a character in my next novel: That will be on-going during the day and I will pick a winner at the end of the day. People will be able to enter by answering a question.

A signed copy of One, Two, Three

Some goodies (a pen, a tote bag, postcards, mouse pad…): I’ve designed those online.

bag

pen

Fun

There will be trivia, character’s quizzes, Q&A session, music…

I worked on a 12 questions quiz where people will be able to discover which character they are (Natalya, Emilia or Becca).

I will be sharing some sentences from my next book.

  • How much did it cost?

Setting up the event: nothing.

The costs of the prizes: so books, the bags, magnets and pen is about $70

  • How did you promote it?

I shared it on my author page, I shared it on my personal page…I invited friends to join. I announced it on Twitter and informed some of the people who liked One, Two, Three.

  • Can I help you with the event?

Yes! If you`re on Facebook, you can join the event, you can share it on your wall, you can invite your friends to it, you can tweet about it, Instagram it…:-)

And then during the actual event, don´t be shy and participate 🙂

You can also share this picture on your social media…

Ad for the FB release day party

  • Do you think the event will be a success?

Honestly, I don´t know. I also don`t think success means the same for everyone. For me, success will be if people are active, are answering questions, are asking questions…Do I also expect sales out of it? It would be nice of course to see my ranking go up, but my first release taught me to manage expectations when it comes to that. The sales need to be steady, and I am crossing my fingers that people will fall in love with Natalya, will feel right along with her.

Thanks so much for reading and Happy Friday!

Comments put a smile on my face :-)

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